Report: Adidas Kills $10M iAd Campaign Because of Jobs Being ‘Control Freak’
How much can being a control freak cost Apple’s iAd program? In the case of Adidas, the price reportedly was $10 million. That’s the figure one publication this weekend reported the Cupertino, Calif. company lost because “Apple CEO Steve Jobs was being too much of a control freak.” According to Silicon Alley Insider, Apple rejected [...]
http://feedproxy.google.com/~r/cultofmac/bFow/~3/TCrrXAyehpM/61575
