Comment: Apple’s in-store MacBook keyboard replacement program is a smart PR move<div class="feat-image">
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<p>Apple’s MacBook <a href="
https://www.apple.com/support/keyboard-service-program-for-macbook-and-macbook-pro/" target="_blank" rel="noopener noreferrer">keyboard replacement program[/url] solved one problem: customers would no longer have to pay for a fix for an Apple design failure. But, as I wrote recently, it still left many of us with another one: the hassle of living without our machine for a week – even those of us fortunate enough to have a backup machine.</p>
<p>I called an Apple Store, and they told me they’d need it for about five days, and that’s a much bigger deal [
…] It’s not that it’s impossible to be without it – <a href="
https://9to5mac.com/2015/11/11/opinion-humble-macbook-air-secret-workhorse/" target="_blank" rel="noopener noreferrer">I managed before[/url] – but it is a major hassle. I have my key work apps and bookmarks set up on my MacBook Air, but I know from that experience that there are a zillion small things that will drive me nuts in the week I’m without the machine.</p>
<p><a href="
https://9to5mac.com/2019/04/23/macbook-keyboard-repair-program/" target="_blank" rel="noopener noreferrer">I suggested a solution[/url], and it’s one that Apple has now implemented …</p>
<p> <a href="
https://9to5mac.com/2019/04/24/macbook-keyboard-replacement/#more-590142" class="more-link">more…[/url]</p>
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Comment: Apple’s in-store MacBook keyboard replacement program is a smart PR move