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Author Topic: Apple introduced App Tracking Transparency four years ago: Here’s how it’s going  (Read 103 times)
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« on: June 04, 2025, 04:05:05 pm »

Apple introduced App Tracking Transparency four years ago: Here’s how it’s going

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<p>With the launch of iOS 14, Apple introduced a bold new privacy feature: App Tracking Transparency. This new feature would require third party apps to ask for user permission to track across apps before they’d gain access to your advertising ID (IDFA). </p>



<p>Apple begun enforcing this in April 2021 with the launch of iOS 14.5, which is when non-complying apps would no longer be able to submit updates to the App Store.</p>



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