Back Market calls for end to fast tech, projected onto London’s flagship Apple Store<div class="feat-image">
</div><p>If you want to promote the idea of buying refurbished tech rather than new, displaying your message on one of the world’s most iconic <a href="
https://9to5mac.com/guides/apple-store/" target="_blank" rel="noreferrer noopener">Apple Stores[/url] is a pretty good way to do it. Back Market projected its message on the exterior wall of London’s Covent Garden Store.</p>
<p>The projected message “Let’s end fast tech” is arguably mis-targeted, as Apple products are generally known for their longevity, but Back Market is calling for more thoughtful purchases and better re-use of discarded tech …</p>
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Back Market calls for end to fast tech, projected onto London’s flagship Apple Store
