Apple now allows app developers to show retention offers when users try to cancel a subscription<div class="feat-image">

</div><p>Apple is expanding the capability of its In-App Purchase framework with a new
retention messaging API. This means, for the first time, developers will be able to show offers to users when they go to cancel a subscription in the global Subscriptions screen inside the Settings app. </p>
<p>Apps will be able to show a simple static message, display dynamic progress based on the userās app state, or present a special offer to try and dissuade the user from cancelling their payment altogether. </p>
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Apple now allows app developers to show retention offers when users try to cancel a subscription