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Author Topic: Tencent to apply for Apple’s new App Store Mini Apps Partner Program [Updated]  (Read 18 times)
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« on: November 18, 2025, 04:05:04 pm »

Tencent to apply for Apple’s new App Store Mini Apps Partner Program  [Updated]

<div class="feat-image"></div><p><strong>Update 9:34am PT</strong>: There is no direct deal between Apple and Tencent for the 15% commission rate on WeChat mini games and apps. Instead, Tencent is taking advantage of Apple’s new App Store Mini Apps Partner Program, which launched for all developers today. Tencent, like all developers, will first have to apply to the program. </p>



<p>Members of the program earn 85% of qualifying In‑App Purchase sales within qualifying mini apps.  </p>



<p>The original story via Bloomberg is below. </p>



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<p><a href="https://9to5mac.com/guides/aapl/" target="_blank" rel="noreferrer noopener">Apple’s[/url] App Store commission <a href="https://9to5mac.com/2025/11/13/apple-seeking-permission-to-appeal-loss-in-1b-developer-lawsuit/" target="_blank" rel="noreferrer noopener">might be under threat[/url] in multiple countries around the world, but the company has just gained a huge new source of commission thanks to a WeChat deal struck in <a href="https://9to5mac.com/guides/china/" target="_blank" rel="noreferrer noopener">China[/url]. </p>



<p>The situation arises because the way most Chinese iPhone users buy apps is very different to anywhere else in the world … </p>



 <a data-layer-pagetype="post" data-layer-postcategory="aapl,china" data-layer-viewtype="unknown" data-post-id="1028089" href="https://9to5mac.com/2025/11/13/apple-could-make-billions-of-dollars-of-extra-commission-from-wechat-deal/#more-1028089" class="more-link">moreâTencent to apply for Apple’s new App Store Mini Apps Partner Program  [Updated]
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