Analysis: Halo effect moves from iPod to iPhone
Apple is still reaping the benefits of a halo effect, only now it's the iPhone rather than the iPod that's attracting new users to the company's other products. And this time, the halo effect is extending into markets where Apple hasn't enjoyed much of a presence.
http://rss.macworld.com/click.phdo?i=8453114514eeed13d5af19133a76f7b8
