Verizon buys AOL for $4.4 billion<article>
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<p>Verizon Communications has agreed to buy AOL for about $4.4 billion, as it looks to build more extensive digital and video platforms to drive future growth.</p><p>Network operators have to find new ways to make money as their traditional revenue streams are under pressure from a new generation of companies such as Skype, Facebook and WhatsApp.</p><p>Verizon’s acquisition plan further drives its LTE wireless video and OTT (over-the-top) video strategy, the operator said, adding that its plan is to deliver services to customers over a global multiscreen network platform.</p><p>AOL’s key assets include its subscription business: Media brands such as The Huffington Post, TechCrunch, Engadget, Makers and AOL.com, as well as original video content, according to Verizon. The company is also after AOL’s programmatic advertising platforms, and looks to combine that with its own assets to build a mobile-first advertising platform.</p><p class="jumpTag"><a href="/article/2921512/verizon-bids-44-billion-for-aol.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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Verizon buys AOL for $4.4 billion
