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Job Listings Spark Speculation of Unlikely Full-Fledged Apple Search Engine

Apple on Monday posted (https://jobs.apple.com/us/search?#&ss=Engineering%20Project%20Manager%20-%20Apple%20Search&t=0&so=&lo=0*USA&pN=0&openJobId=36607344) a listing to its Jobs at Apple page describing an Engineering Project Manager position for "Apple Search," sparking speculation the company could be working on a full-fledged search engine for use on OS X and iOS platforms.
 
 As first highlighted by Cult of Mac (http://www.cultofmac.com/311018/apple-may-take-google-search-engine/), the most recent position would be based in San Francisco and asks for applicants who are "technical, driven and creative," with the ability to "manage back end operations projects for a search platform supporting hundreds of millions of users." Though Apple's website lists the job as posted February 2, 2015, entries on other job sites (http://www.jobmonkeyjobs.com/career/4468422/Engineering-Project-Manager-Apple-Search-California-San-Francisco) indicate it was originally posted on November 19, 2014.
 
 (http://cdn.macrumors.com/article-new/2014/03/ios8spotlight.jpg)
 Though the wording appears to hint at a new service, in all likelihood the job's parameters are covering Apple's already-existing search platform, largely embodied in Spotlight. Another job, posted (https://jobs.apple.com/us/search?#&ss=Engineering%20Project%20Manager%20-%20Apple%20Search&t=0&so=&lo=0*USA&pN=0&openJobId=37945640) in mid-January, supports the Spotlight probability thanks to frequent mentions of the updated Spotlight Suggestions (http://support.apple.com/kb/PH18943) service.
 
 While gaining attention thanks to the use of the term "Apple Search," the new listings are less likely to be aimed at an entirely new Apple-based search engine and more likely cover ongoing efforts to improve Spotlight. Job listings have in the past hinted (http://www.macrumors.com/2014/12/04/apple-maps-engineer-crowdsourcing-improvements/) at the company's work on upcoming projects, but most of the time - as with patents - they are more of an intriguing tease (http://www.macrumors.com/2014/11/24/apple-job-listing-virtual-reality/) into what may or may not be going on behind the scenes.
 
 Apple is facing some search engine decisions this year, however, with Google's search engine contract (http://www.macrumors.com/2010/09/27/google-search-to-remain-default-on-apple-devices/) with Apple reportedly set to expire in 2015. That is most likely to be resolved, however, by an extension of the contract for an additional term or perhaps a shift to another provider such as Yahoo (http://www.macrumors.com/2015/01/28/marissa-mayer-safari-yahoo/) or Microsoft (http://www.macrumors.com/2014/11/25/yahoo-microsoft-apple-search-engine/), both of which are reportedly lobbying for the lucrative deal.
 
 
 Recent Mac and iOS Blog Stories
 • iOS Continues to Lead in Mobile Ad Revenue Despite Increasing Competition From Android (http://www.macrumors.com/2015/02/03/ios-android-ad-revenue-2014/)
 • HTC Calls Out Apple and Samsung in New Rap Video 'Hold the Crown' (http://www.macrumors.com/2015/02/03/htc-rap-hold-the-crown/)
 • Hands-On With Olloclip's New Telephoto/Polarizing and Macro 3-in-1 Lenses for iPhone 6 and 6 Plus (http://www.macrumors.com/2015/02/03/olloclip-telephoto-macro-lenses-hands-on-review/)
 • RadioShack May Close Half of its Retail Locations, Sell Other Half to Sprint [Updated] (http://www.macrumors.com/2015/02/02/radioshack-to-close-and-sell-to-sprint/)
 • Pebble Unfazed by Apple Watch, Plans New Hardware and Software in 2015 (http://www.macrumors.com/2015/02/02/pebble-2015-plans/)
 • Apple Planning to Raise Reported $5 Billion in Bond Sale [Updated] (http://www.macrumors.com/2015/02/02/apple-bond-sale/)
 • Apple to Open New Retail Store in Tianjin, China on February 7 (http://www.macrumors.com/2015/02/02/apple-store-tianjin-china/)
 • Apple Releases New Version of 'The Song' Ad for Chinese New Year (http://www.macrumors.com/2015/02/02/apple-the-song-ad-china/)
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Source: Job Listings Spark Speculation of Unlikely Full-Fledged Apple Search Engine (http://www.macrumors.com/2015/02/04/job-listings-apple-search/)