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Title: Tim Cook talks China's influence on product design in new interview Post by: HCK on June 22, 2015, 03:00:26 pm Tim Cook talks China's influence on product design in new interview
<div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even" property="content:encoded"><p>China plays an increasingly important part in Apple's business decisions, including in some product design elements, according to a new interview with Tim Cook.{.intro}</p> <!--break--> <p>In an interview with the Chinese edition of Bloomberg Businessweek, Apple CEO Tim Cook (http://www.imore.com/tim-cook) has said that the company takes the tastes of Chinese consumers into account with many its product designs. For instance, when Apple debuted the gold iPhone 5s (http://www.imore.com/iphone-5s) in 2013, the Chinese market played a major role in the decision to offer a device in that color, according to Bloomberg (http://www.bloomberg.com/news/articles/2015-06-22/cook-says-chinese-tastes-considered-in-apple-product-designs):</p> <p>The decision to offer a gold iPhone last year reflects in part the popularity of that color among Chinese users, he added. Greater China, which includes Taiwan and Hong Kong, is now Apple's second-largest market and has become a battleground for the company as it vies with Samsung Electronics Co. and Xiaomi Corp. for smartphone supremacy.</p><p>Since the release of the gold iPhone 5s, Apple has also launched newer phones, iPads, and even their latest MacBook (http://www.imore.com/macbook) in gold.</p> <p>Cook also said that Apple would putting resources into a mobile technology education program in China, which features lessons on how to use apps like GarageBand, as well as courses to teach hearing-impaired students operate phones.</p> <p>China is now Apple's second-biggest market. In the last financial quarter, the company was up 71% in China (http://www.imore.com/tim-our-transcript-cook-apples-q2-earnings) over the same quarter in 2014. This included 70% growth in iPhone sales, as well as a 31% jump in Mac sales.</p> <p>Source: Bloomberg (http://www.bloomberg.com/news/articles/2015-06-22/cook-says-chinese-tastes-considered-in-apple-product-designs)</p> </div></div></div><img width='1' height='1' src='(http://tipb.com.feedsportal.com/c/33998/f/616881/s/4775e990/sc/28/mf.gif)' border='0'/><br clear='all'/> <a href="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/1/rc.htm" rel="nofollow"><img src="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/1/rc.img" border="0"/>[/url] <a href="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/2/rc.htm" rel="nofollow"><img src="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/2/rc.img" border="0"/>[/url] <a href="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/3/rc.htm" rel="nofollow"><img src="http://rc.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/rc/3/rc.img" border="0"/>[/url] <img src="http://da.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/a2.img" border="0"/> (http://da.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/a2.htm)<img width="1" height="1" src="http://pi.feedsportal.com/r/231123332965/u/49/f/616881/c/33998/s/4775e990/sc/28/a2t.img" border="0"/><img src="http://feeds.feedburner.com/~r/TheIphoneBlog/~4/-jCrm86iq1g" height="1" width="1" alt=""/> Source: Tim Cook talks China's influence on product design in new interview (http://feedproxy.google.com/~r/TheIphoneBlog/~3/-jCrm86iq1g/story01.htm) |