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WhatsApp now has 900 million active monthly users

<div class="field field-name-body field-type-text-with-summary field-label-hidden"><div class="field-items"><div class="field-item even" property="content:encoded"><p>After Facebook (http://www.imore.com/tag/facebook) announcing earlier this month that it witnessed one billion daily active users, it is now WhatsApp's (http://www.imore.com/tag/whatsapp) turn to share some usage figures. According to co-founder Jan Koum, the service now has 900 million active users, up from 800 million in the month of April.</p> <!--break--> <p>Acquired by Facebook last year for <a href="facebook-completes-acquisition-whatsapp">$19 billion[/url], WhatsApp has seen its user base double over the course of the year, with India and Brazil representing key regions for the service. Other messaging services popular in emerging markets — such as Line, WeChat and Kakao — have leveraged some form of in-app purchases for monetization, offering stickers, emoticons and themes. WhatsApp, meanwhile, charges users an annual fee of $1, with customers in developing markets able to access the service for free (http://www.imore.com/whatsapp-remain-free-developing-countries-india).</p> <p>It is possible that we'll see the service gaining integration with other services, becoming a platform for connecting brands with consumers. We're already starting to see this in India, with several mainstream brands offering exclusive deals and discounts through WhatsApp.</p> <p>Source: Facebook (Jan Koum) (https://www.facebook.com/jan.koum/posts/10153580960970011)</p> </div></div></div><br clear='all'/>

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