HACKINTOSH.ORG | Macintosh discussion forums

Macintosh News => Apple News => Topic started by: HCK on November 24, 2015, 03:00:12 pm



Title: New Apple TV Billboards Start Popping Up in U.S. Cities
Post by: HCK on November 24, 2015, 03:00:12 pm
New Apple TV Billboards Start Popping Up in U.S. Cities

Apple has launched (via (http://appleinsider.com/articles/15/11/23/apple-tv-advertising-goes-beyond-small-screen-with-new-billboard-installations) AppleInsider) a brand new outdoor ad campaign for the Apple TV a week after debuting its first TV commercials (http://www.macrumors.com/2015/11/17/apple-new-apple-tv-ads/) for the new set-top box. The new adsĀ feature a variation of the SMPTE color bars, a television test pattern, as a backdrop to the simple Apple TV logo.





<img class="aligncenter size-full wp-image-474785" src="(http://cdn.macrumors.com/article-new/2015/11/appletvbillboard.png)" alt="appletvbillboard" width="600" height="602" /><center>Image via (https://www.instagram.com/p/-b0E3xk60e/?taken-by=smpteconnect) SMPTE Connect</center>


The color bars are also featured in the TV ads, dispersing in different ways as the ad showcases its apps or games. Thus far, the billboards have been spotted in Los Angeles, Boston (https://www.instagram.com/p/-ckpt8ItLf/?taken-by=brzmp88), New York (https://www.instagram.com/p/-c_dULLgBT/), San Francisco (https://www.instagram.com/p/-cIC2qvZSb/), Beverly Hills (https://www.instagram.com/p/-cJhstiXV-/) and Hollywood (https://www.instagram.com/p/-cemy1GjoA/).





The ads appear to have gone up in the last 24 hours, with Instagram user Courtney Cerruti (https://www.instagram.com/p/-cIc6khs_V/) noting that she saw workers tugging the image into place and that they went up "in unison." Additionally, every current picture of the new billboards have appeared within the last 11 hours or so. The ads also come in different formats, with some ads in a vertical orientation on buildings and others in a more traditional horizontal (https://www.instagram.com/p/-ckpt8ItLf/?taken-by=brzmp88) format.

<div class="linkback">Related Roundup: <a href="http://www.macrumors.com/roundup/apple-tv/"/>Apple TV[/url]
Tags: <a href="http://www.macrumors.com/roundup/ads/"/>Ads[/url], <a href="http://www.macrumors.com/roundup/advertising/"/>advertising[/url]
Buyer's Guide: Apple TV (Buy Now) (http://buyersguide.macrumors.com/#Apple_TV) </div>
Discuss this article (http://forums.macrumors.com/threads/apple-tv-billboards.1940192/) in our forums

<div class="feedflare">
<img src="http://feeds.feedburner.com/~ff/MacRumors-Front?d=yIl2AUoC8zA" border="0"></img> (http://feeds.macrumors.com/~ff/MacRumors-Front?a=_jDvAYHIWJ4:KTIe4X__bBM:yIl2AUoC8zA) <img src="http://feeds.feedburner.com/~ff/MacRumors-Front?d=6W8y8wAjSf4" border="0"></img> (http://feeds.macrumors.com/~ff/MacRumors-Front?a=_jDvAYHIWJ4:KTIe4X__bBM:6W8y8wAjSf4) <img src="http://feeds.feedburner.com/~ff/MacRumors-Front?d=qj6IDK7rITs" border="0"></img> (http://feeds.macrumors.com/~ff/MacRumors-Front?a=_jDvAYHIWJ4:KTIe4X__bBM:qj6IDK7rITs)
</div><img src="http://feeds.feedburner.com/~r/MacRumors-Front/~4/_jDvAYHIWJ4" height="1" width="1" alt=""/>

Source: New Apple TV Billboards Start Popping Up in U.S. Cities (http://www.macrumors.com/2015/11/23/apple-tv-billboards/)