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Truly disappointing: Getting Apple’s strategy wrong

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<p>NOW I AM BECOME DISAPPOINT, THE DESTROYER OF KEYNOTES.</p><p>Writing for The Next Web, Abhimanyu Ghoshal details “All the disappointments from Apple’s MacBook Pro event.” (http://thenextweb.com/apple/2016/10/28/all-the-disappointments-from-apples-macbook-pro-event/) (Tip o’ the antlers to Jordi Bruin (https://twitter.com/jordibruin/status/792419969493561344).)</p><p>All of them? Are you sure we have that much time?</p>

<p>…it was just the previous day that Microsoft stunned the tech industry with its innovative Surface Studio, which represents the company’s forward-thinking approach to computing.</p>

<p>The Surface Studio is pretty neat. But part of what makes it so neat is that Microsoft has never made a desktop computer before. If Microsoft already had a desktop computer and added a hinge and a knob to it, it would be a nice update, maybe better than the Touch Bar, but it wouldn’t be as “stunning”.</p><p class="jumpTag"><a href="/article/3137581/macs/truly-disappointing-getting-apple-s-strategy-wrong.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>

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