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Title: App Store prices will be higher in the U.K. to reflect post-Brexit exchange rates Post by: HCK on January 20, 2017, 04:05:13 pm App Store prices will be higher in the U.K. to reflect post-Brexit exchange rates
<article> <section class="page"> <p>The Brexit vote is beginning to have an impact on iOS users in the U.K.</p><p>Apple is raising App Store prices by about 25 percent to reflect exchange rate fluctuations following the Brexit vote in the U.K. According to 9to5Mac (https://9to5mac.com/2017/01/17/app-store-app-prices-to-rise-in-the-uk-by-25-following-brexit-exchange-rate-fluctuations/), $0.99 apps in the US will cost £0.99 in the U.K., up from £0.79. An app previously priced at the £1.49 tier will now costs £1.99. Prices in the U.K. App Store already include a 20 percent VAT sales tax.</p><p>In-app purchases will also be affected, for example the “All Worlds” upgrade in Super Mario Run is going from £7.99 to £9.99. However, subscriptions will remain the same price for the time being. Apple notified iOS developers that the pricing surge will occur in the next seven days.</p><p class="jumpTag"><a href="/article/3158332/ios/app-store-prices-will-be-higher-in-the-uk-to-reflect-post-brexit-exchange-rates.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article> Source: App Store prices will be higher in the U.K. to reflect post-Brexit exchange rates (http://www.macworld.com/article/3158332/ios/app-store-prices-will-be-higher-in-the-uk-to-reflect-post-brexit-exchange-rates.html#tk.rss_all) |