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Title: 6 key takeaways from Apple’s Q2 2017 earnings call Post by: HCK on May 05, 2017, 04:05:15 pm 6 key takeaways from Apple’s Q2 2017 earnings call
<article> <section class="page"> <p>On Tuesday Apple announced its latest corporate earnings (http://www.macworld.com/article/3193897/techology-business/apple-in-q2-sold-fewer-iphones-than-last-year-but-also-made-more-money.html), a relatively flat quarter that still brought in $11 billion in profits. As always, if you look beyond the raw numbers on its reports and listen to its hour-long phone call with select Wall Street analysts, you can get some interesting perspective on where the company is going.</p><h2>Rumors suppress demand</h2> <p>If there’s anything Apple likes less than discussing its future product plans, it’s probably other people discussing its future product plans. Aside from a tossed-off joke on stage at a product launch, Apple rarely discusses rumors of what it’s working on. Which is why I was struck by Tim Cook’s response to a question by UBS’s Steve Milunovich about a recent survey from 451 Research (https://451research.com/) that suggested a drop-off in intent from prospective iPhone buyers.</p><p class="jumpTag"><a href="/article/3193918/apple-phone/6-key-takeaways-from-apples-q2-2017-earnings-call.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article> Source: 6 key takeaways from Apple’s Q2 2017 earnings call (http://www.macworld.com/article/3193918/apple-phone/6-key-takeaways-from-apples-q2-2017-earnings-call.html#tk.rss_all) |