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Apple Releases New 'Barbers' iPhone 7 Plus Ad Promoting Portrait Mode

Apple today shared a new iPhone 7 Plus ad (https://www.youtube.com/watch?v=hcMSrKi8hZA) on its YouTube channel, once again promoting the Portrait Mode feature of its flagship device.





The spot takes place in a barbershop, with photos from the iPhone 7 (https://www.macrumors.com/roundup/iphone-7/) Plus used to advertise the shop's skills. Images captured with the iPhone are added to the storefront, drawing in more and more customers until there's a long line out the door. "In Portrait mode on the iPhone 7 Plus, you don't just look good. You look fantastic," reads the ad's description.





<center><iframe src="https://www.youtube.com/embed/hcMSrKi8hZA" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></center>


Apple has been heavily promoting the iPhone 7 Plus Portrait Mode feature, which Tim Cook (https://www.macrumors.com/roundup/tim-cook/) recently said (https://www.macrumors.com/2017/05/02/2q-2017-results/) is one of the reasons why the iPhone 7 Plus has been the most popular "Plus" model the company has released yet.





Interest in the iPhone 7 Plus led to constrained supplies for months, with Apple having just reached supply/demand balance early in the second quarter of 2017.





Apple has released several ads (https://www.macrumors.com/2017/02/13/apple-ads-portrait-mode-iphone-7-plus/) focusing on the iPhone 7 Plus and its dual lens camera, including "Take Mine (https://www.macrumors.com/2017/01/07/apple-take-mine-ad-potrait-mode-iphone-7-plus/)" about a girl in a greek village who captures her town using Portrait Mode, and "The City (https://www.macrumors.com/2017/05/01/apple-ad-iphone-7-plus-portrait-mode/)," featuring two people who document a series of adventures using the iPhone 7 Plus.





Apple also recently shared a new website (https://www.macrumors.com/2017/05/11/apple-iphone-7-photography-tutorials/) and a series of tutorial videos that cover how to take better photos using the iPhone 7 and the iPhone 7 Plus.

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Source: Apple Releases New 'Barbers' iPhone 7 Plus Ad Promoting Portrait Mode (https://www.macrumors.com/2017/05/15/apple-barbers-iphone-7-plus-ad/)