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Nike SNKRS iOS app adds AR features to make exclusive sneaker releases interactive

<div class="feat-image">(https://9to5mac.files.wordpress.com/2017/06/nike-snkrs-ios-ar.png?w=1600&h=800)</div><p>Nike announced today (http://news.nike.com/news/nike-snkrs-augmented-reality-momofuku-dunk) that it’s now using augmented reality features through its iOS app to make exclusive sneaker releases a more interactive experience. Using its Nike+ SNKRS app (https://itunes.apple.com/us/app/snkrs/id911130812?mt=8) popular among those trying their luck at purchasing in-demand shoe releases, Nike is integrating AR features that will make some new sneakers only available to those that unlock them through viewing real-world items via their iPhone’s camera.</p>
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