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Macintosh News => Apple News => Topic started by: HCK on August 16, 2017, 04:05:13 pm



Title: What’s in a name? Narrowing the definition of Apple’s successes
Post by: HCK on August 16, 2017, 04:05:13 pm
What’s in a name? Narrowing the definition of Apple’s successes

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<p>Bad news, everyone! Turns out that other than many, many successes, Apple’s not actually doing that well.</p><p>Writing for The San Francisco Chronicle, Thomas Lee warns that “As Apple shifts toward services, company needs to rethink brand.” (http://www.sfchronicle.com/business/article/As-Apple-shifts-toward-services-company-needs-to-11748863.php) (Tip o’ the antlers to @JonyIveParody (https://twitter.com/jonyiveparody) and Tay Bass (https://twitter.com/Tayster/status/896061919542431745).)</p>

<p>Apple Inc. owns one of the most valuable corporate brands in the world.</p>

<p>Ask not for whom the “but” tolls. It tolls for Apple.</p><p class="jumpTag"><a href="/article/3215169/ios/what-s-in-a-name-narrowing-the-definition-of-apple-s-successes.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>

Source: What’s in a name? Narrowing the definition of Apple’s successes (http://www.macworld.com/article/3215169/ios/what-s-in-a-name-narrowing-the-definition-of-apple-s-successes.html#tk.rss_all)