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Macintosh News => iPhone/iPod/iPad News => Topic started by: HCK on August 13, 2020, 04:05:17 pm



Title: Unlike New York Times, The Wall Street Journal is sticking with Apple News
Post by: HCK on August 13, 2020, 04:05:17 pm
Unlike New York Times, The Wall Street Journal is sticking with Apple News

The Wall Street Journal is sticking with Apple News.

What you need to know


The Wall Street Journal is not leaving Apple News.
News Corp. CEO Robert Thomson said so on an earnings call last week.
Thomson says that the partnership has expanded its audience.


The Wall Street Journal is sticking with Apple News.

Reported by The New York Post, News Corp. CEO Robert Thomson says that the partnership with Apple News has lead to the introduction of more readers to its newspaper. Specifically, having their reporting on Apple News has introduced The Wall Street Journal to more women and a younger audience than the paper previously had.


  "That Apple News partnership allows us to focus on that tier of content and bring in a significantly new audience that we would hope to graduate to a paid WSJ subscription over time," Thomson said in an earnings call last week. "And it is a genuinely different audience. It's actually, of late, more women than men. For The Wall Street Journal ­itself, i...

Source: Unlike New York Times, The Wall Street Journal is sticking with Apple News (http://feedproxy.google.com/~r/TheIphoneBlog/~3/hiSLhr5WiBE/unlike-new-york-times-wall-street-journal-sticking-apple-news)