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Title: Supreme Court will decide if Apple can use ‘iPhone’ brand in Brazil Post by: HCK on August 13, 2020, 04:05:17 pm Supreme Court will decide if Apple can use ‘iPhone’ brand in Brazil
Apple may have to call the iPhone something else in Brazil. What you need to know The Brazilian Supreme Court is taking on the "iPhone" trademark case. IGB Eletrônica S/A and Apple are both suing for sole rights to the brand. The two have been in a legal battle for years. The Brazilian Supreme Court has decided that it will hear the case as to whether or not Apple can use the "iPhone" trademark in Brazil. Reported by PRNewswire, IGB Eletrônica S/A says that the decision to hear the case is a win for those who wish to protect intellectual property. The Brazilian company still wants exclusive rights to the iPhone brand and has been fighting Apple for years. The appellant, IGB Eletrônica S/A, communicated the Supreme Court's decision to the market last Friday. Its shares on the São Paulo Stock Exchange rose 14.09% on Monday and 5,74% on Tuesday. "The Supreme Court's President understood the relevance of the matter to our sovereignty and to the protection of intellectual p... Source: Supreme Court will decide if Apple can use ‘iPhone’ brand in Brazil (http://feedproxy.google.com/~r/TheIphoneBlog/~3/krVD4yNoqv8/supreme-court-will-decide-if-apple-can-use-iphone-brand-brazil) |