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X placed ads from Discovery, Showtime and USA Today on a neo-Nazi account

<p>X (formerly Twitter) continues to struggle to keep advertisers on board, and the brands that have stuck around are seeing ads show up in unexpected places. As <a data-i13n="cpos:1;pos:1" href="https://www.mediamatters.org/twitter/twitter-placed-ads-usa-today-national-womens-soccer-league-and-other-major-brands-terrorism">reported by Media Matters[/url], brands such as Honeywell, Discovery, Showtime and USA Today are having their ads placed alongside tweets from The National Socialist Network account, a neo-Nazi group that actively advocates for violence and terrorism. A job recruitment ad for the U.S. Border Patrol also appeared on the page.</p><p>It’s clear that not only is X still allowing hate groups to exist on the platform, it's allowing them to monetize their tweets. The National Socialist Group’s leader Thomas Sewell was found guilty of &quot;recklessly causing injury and array&quot; following a 2021 attack. Other members of the group have pleaded guilty to &quot;possessing documents and records of information for terrorist acts.&quot; Yet, the group’s Twitter account is still active.</p><span id="end-legacy-contents"></span><p>Media Matters also reports that the account joined shortly <a data-i13n="cpos:2;pos:1" href="https://www.engadget.com/elon-musk-takes-over-twitter-011047797.html">after owner Elon Musk purchased Twitter[/url]. It has been &quot;verified since July 2023,&quot; and according to Musk, all verified accounts are eligible to receive a share of ad revenue on the platform.</p><p>Earlier this week, <a data-i13n="cpos:3;pos:1" href="https://www.engadget.com/x-tells-advertisers-to-spend-1000-per-month-or-risk-losing-verification-status-201528621.html">Twitter started[/url] slashing new ad booking prices by 50 percent through the end of the month. The company says that the discount is necessary to allow advertisers to &quot;gain reach during crucial moments&quot; such as sporting events. Twitter was also asking brands to spend at least $1,000 per month on ads or verification in order to retain their verified badge on the platform.</p>This article originally appeared on Engadget at https://www.engadget.com/x-placed-ads-from-discovery-showtime-and-usa-today-on-a-neo-nazi-account-202133800.html?src=rss

Source: X placed ads from Discovery, Showtime and USA Today on a neo-Nazi account (https://www.engadget.com/x-placed-ads-from-discovery-showtime-and-usa-today-on-a-neo-nazi-account-202133800.html?src=rss)