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Title: Apple now allows app developers to show retention offers when users try to cancel a subscription Post by: HCK on July 28, 2025, 04:05:05 pm Apple now allows app developers to show retention offers when users try to cancel a subscription
<div class="feat-image">(https://9to5mac.com/wp-content/uploads/sites/6/2025/07/apple-in-app-purchase-retention-offers.jpg?quality=82&strip=all&w=1600)</div><p>Apple is expanding the capability of its In-App Purchase framework with a new retention messaging API (https://developer.apple.com/documentation/RetentionMessaging). This means, for the first time, developers will be able to show offers to users when they go to cancel a subscription in the global Subscriptions screen inside the Settings app. </p> <p>Apps will be able to show a simple static message, display dynamic progress based on the user’s app state, or present a special offer to try and dissuade the user from cancelling their payment altogether. </p> <a data-layer-pagetype="post" data-layer-postcategory="" data-layer-viewtype="unknown" data-post-id="1011166" href="https://9to5mac.com/2025/07/23/apple-retention-offers-in-app-purchase/#more-1011166" class="more-link">more…[/url] Source: Apple now allows app developers to show retention offers when users try to cancel a subscription (https://9to5mac.com/2025/07/23/apple-retention-offers-in-app-purchase/) |