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Title: Jobs: The ‘Greatest Marketer of the Ages’ [Report] Post by: HCK on October 14, 2011, 07:00:04 am Jobs: The ‘Greatest Marketer of the Ages’ [Report]
Only a marketing genius could take an also-ran technology company selling little-known products to few customers and turn it into the coolest underdog with a cultish following spending billions of dollars on products they did just had to have in order to exist. In short, that was Steve Jobs, the “greatest marketer of the ages,” [...] http://feedproxy.google.com/~r/cultofmac/bFow/~3/rnp0HHIYehE/story01.htm |