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Title: Orbitz and Mac Users: Analytics Gone Wrong or Analytics Gone Just Right? Post by: HCK on June 27, 2012, 03:00:54 am Orbitz and Mac Users: Analytics Gone Wrong or Analytics Gone Just Right?
Mac users who search for hotels on Orbitz get different results than PC users, according to a recent report. Often the results for Mac users display pricier options more prominently. Orbitz has reportedly found that Mac users spend $20 to $30 more a night on hotels on average than PC users, and Mac users are more likely to book a four- or five-star hotel than PC users. http://ectnews.com.feedsportal.com/c/34520/f/632003/s/20bd89d0/l/0L0Smacnewsworld0N0Crsstory0C754780Bhtml/story01.htm |