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Macintosh News => iPhone/iPod/iPad News => Topic started by: HCK on February 20, 2013, 11:01:16 pm



Title: Jony Ive on how Apple Approaches Naming of New Products
Post by: HCK on February 20, 2013, 11:01:16 pm
Jony Ive on how Apple Approaches Naming of New Products
      


         
         
      Sir Jonathon Ive recently made an appearance on Blue Peter, a children’s show on BBC airing since the past 50 years, where he gave a glimpse of what Apple’s industrial design workshop looks like, and shared a few of Apple’s philosophies about approaching an entirely new product category.  
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http://feeds.iphonehacks.com/~r/iphonehacks/~3/UNXXIdUfB08/jony-ive-apple-naming-products.html