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Title: Hillshire increases sales w/ iBeacon, 20x increase in purchase intent, 500x increase over average mobile ads Post by: HCK on July 23, 2014, 09:00:27 am Hillshire increases sales w/ iBeacon, 20x increase in purchase intent, 500x increase over average mobile ads
With more and more retailers, event spaces, and others deploying Apple’s Bluetooth LE iBeacon technology in order to beam iPhone and iPad users context and location aware notifications, we still haven’t seen much data on how the beacons are improving ad engagement for marketers. InMarket, a company installing iBeacons in grocery stores around the country […]<img alt="" border="0" src="http://pixel.wp.com/b.gif?host=9to5mac.com&blog=22754319&post=333086&subd=9to5mac&ref=&feed=1" width="1" height="1" /> Source: Hillshire increases sales w/ iBeacon, 20x increase in purchase intent, 500x increase over average mobile ads (http://feedproxy.google.com/~r/9To5Mac-MacAllDay/~3/bqwREcmf5PA/) |