Title: Why Apple needs Beats Music to keep its street cred Post by: HCK on September 24, 2014, 03:00:25 am Why Apple needs Beats Music to keep its street cred
<article> <section class="page"> <p> Apple isn’t shutting down Beats Music (http://www.beatsmusic.com/), the streaming music service it snagged as part of its $3 billion deal to acquire Beats Electronics, but it needs to do something with the Spotify rival.</p><p> Reports of Beats Music’s imminent demise swirled around the Internet on Monday, but Apple quickly denied the rumors, telling the New York Times (http://www.nytimes.com/2014/09/23/business/media/months-after-beats-purchase-apples-plans-for-music-service-are-still-unclear.html) flatly: “This is not true.” Re/code (http://recode.net/2014/09/22/apples-beats-music-brand-may-go-away-apples-beats-music-service-is-sticking-around/) noted that Beats Music will likely just lose its Beats branding and join the iTunes family.</p><p class="jumpTag"><a href="/article/2687101/why-apple-needs-beats-music-to-keep-its-street-cred.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article> Source: Why Apple needs Beats Music to keep its street cred (http://www.macworld.com/article/2687101/why-apple-needs-beats-music-to-keep-its-street-cred.html#tk.rss_all) |