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Title: Don’t be surprised to see video ads in your Instagram feed starting today Post by: HCK on October 31, 2014, 03:00:17 pm Don’t be surprised to see video ads in your Instagram feed starting today
<article> <section class="page"> <p>Instagram has been slooooowly phasing advertising into your main feed (http://www.techhive.com/article/2051354/coming-soon-to-your-instagram-feed-a-word-from-our-sponsors.html). First there were sponsored photos from brands like Michael Kors—artfully edited and filtered, of course. Now the photo-sharing app is introducing 15-second video ads, starting with a promo for Disney’s new animated film, “Big Hero 6.”</p><p>Other brands you might see in your stream are Lancome, Banana Republic, the CW, and Activision, according to Adweek (http://www.adweek.com/news/technology/instagrams-video-ads-are-live-big-brands-board-161081). Activision is pushing Call of Duty: Advanced Warfare in a 15-second clip, with a longer version of the promo hitting Facebook on Thursday. Lancome has a new perfume and mascara it plans to advertise on Instagram. Banana Republic’s ad is a time-lapse holiday preview.</p><p class="jumpTag"><a href="/article/2841069/don-t-be-surprised-to-see-video-ads-in-your-instagram-feed-starting-today.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article> Source: Don’t be surprised to see video ads in your Instagram feed starting today (http://www.macworld.com/article/2841069/don-t-be-surprised-to-see-video-ads-in-your-instagram-feed-starting-today.html#tk.rss_all) |