US/Europe/China smartphone slowdown has “grave consequences” for Apple, but 2017 looking better – IDC<div class="feat-image">
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<p><a href="
http://9to5mac.com/tag/idc/" target="_blank">IDC’s[/url] latest quarterly mobile phone tracker contains a mix of good news and bad for Apple. It starts by noting that 2015 was a fantastic year for the company in terms of both sales numbers and average selling price.</p>
<p class="p1"><span class="s1">2015 was a tremendous year for Apple and the iPhone as shipments hit a new record of 231.5 million for growth of 20.2% over 2014, which was nearly double that of the overall smartphone market. More importantly, Apple was able to grow its ASP from $663 in 2014 to $713 in 2015.</span></p>
<p>Things get tougher this year, it suggests, forecasting flat sales for the year (or a drop of 0.1% if we wanted to pretend that forecasts could ever be that accurate) …</p>
<p> <a href="
http://9to5mac.com/2016/03/04/idc-iphone-2016-2017/#more-421738" class="more-link">more…[/url]</p>
Filed under: <a href='
http://9to5mac.com/category/aapl-company/'>AAPL Company[/url], <a href='
http://9to5mac.com/category/ios-devices/'>iOS Devices[/url] Tagged: <a href='
http://9to5mac.com/tag/apple-inc/'>Apple Inc[/url], <a href='
http://9to5mac.com/tag/idc/'>IDC[/url], <a href='
http://9to5mac.com/tag/iphone/'>iPhone[/url], <a href='
http://9to5mac.com/tag/iphone-sales/'>iPhone sales[/url], <a href='
http://9to5mac.com/tag/iphone-sales-2016/'>iPhone sales 2016[/url], <a href='
http://9to5mac.com/tag/iphone-sales-2017/'>iPhone sales 2017[/url] <a rel="nofollow" href="
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US/Europe/China smartphone slowdown has “grave consequences” for Apple, but 2017 looking better – IDC