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Author Topic: Google Resurrects Embrace, Extend, Extinguish  (Read 445 times)
HCK
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« on: October 11, 2016, 04:05:17 pm »

Google Resurrects Embrace, Extend, Extinguish

This almost sounds like a plot for a novel. Microsoft creates a successful strategy called "Embrace, Extend, Extinguish" and then promptly forgets it, resulting in a string of failures. Google, which up to now seemed happy to repeat Microsoft's mistakes, accidentally picks up a successful Microsoft practice and uses it against Apple -- likely taking out a number of its Android partners.

Source: Google Resurrects Embrace, Extend, Extinguish
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