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Author Topic: Apple News to Gain Support For Micropayments and Google’s DoubleClick for Publishers Platform  (Read 387 times)
HCK
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« on: July 06, 2017, 04:05:19 pm »

Apple News to Gain Support For Micropayments and Google’s DoubleClick for Publishers Platform

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Apple News has turned out to be incredibly popular among iPhone and iPad users but publishers have still been wary of the platform due to Apple’s monetization rules and the limited revenue it generates. Apple will reportedly soon be changing this as it plans to add support for Google’s DoubleClick for Publishers to allow third-party ads in the Apple News app.  
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Source: Apple News to Gain Support For Micropayments and Google’s DoubleClick for Publishers Platform
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