What’s in a name? Narrowing the definition of Apple’s successes<article>
<section class="page">
<p>Bad news, everyone! Turns out that other than many, many successes, Apple’s not actually doing that well.</p><p>Writing for
The San Francisco Chronicle, Thomas Lee warns that
“As Apple shifts toward services, company needs to rethink brand.” (Tip o’ the antlers to
@JonyIveParody and
Tay Bass.)</p>
<p>Apple Inc. owns one of the most valuable corporate brands in the world.</p>
<p>Ask not for whom the “but” tolls. It tolls for Apple.</p><p class="jumpTag"><a href="/article/3215169/ios/what-s-in-a-name-narrowing-the-definition-of-apple-s-successes.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
Source:
What’s in a name? Narrowing the definition of Apple’s successes
