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Author Topic: Televerde's Michelle Cirocco: Tech Enables Trust  (Read 377 times)
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« on: July 31, 2018, 04:05:17 pm »

Televerde's Michelle Cirocco: Tech Enables Trust

"Everybody's using technologies like artificial intelligence, predictive analytics, marketing automation tools, search engine marketing and lead analytics tools," said Michelle Cirocco, head of global marketing for Televerde. "We're using all these tools and technologies to identify who we should communicate with, and we use them to set the stage for our marketing and demand-generation efforts."

Source: Televerde's Michelle Cirocco: Tech Enables Trust
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