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« on: April 09, 2020, 04:05:23 pm »

85% of surveyed teens own an iPhone, a new all-time high

Other most popular brands include TikTok and Netflix.

What you need to know


Piper Sandler has surveyed 5,200 'Gen Z' teenagers.
They revealed that 85% of those teens owned an iPhone.
An even higher 88% expect their next phone to be an iPhone, both all-time highs.


A survey of 5,200 'Gen Z' teens has revealed that 85% of them own an iPhone and even more plan on having an iPhone as their next device.

The survey was the 39th such semi-annual survey which looks at spending trends and brand preference amongst teens:


  MINNEAPOLIS--(BUSINESS WIRE)--Piper Sandler Companies (NYSE: PIPR), a leading investment bank and institutional securities firm completed its 39th semi-annual Taking Stock With TeensĀ® survey, which highlights discretionary spending trends and brand preferences from 5,200 teens across 41 U.S. states with an average age of 16.2 years. Generation Z, which contributes approximately $830 billion to U.S. retail sales annually*, represents an influential consumer group whe...

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