Second report says Apple is in talks with the Pac-12 to bring live sports to Apple TV+<div class="feat-image">
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<p>A new report from
Sports Business Daily again emphasizes that Apple is looking to make a move into live sporting events. The report specifically focuses on Appleās apparent interest in negotiating with the Pac-12 Conference for media rights deals starting in 2024.</p>
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Second report says Apple is in talks with the Pac-12 to bring live sports to Apple TV+