Apple's initiative with Singapore debuts new ad to 'level up your health'Level up your health with Apple's new ad in Singapore.
What you need to know
Apple's health partnership with Singapore has its first ad.
The national program awards users for making healthy choices.
Reported by My Heatlhy Apple, Apple's Health team has partnered up with Lumihealth in Singapore to create video ads to help drive the adoption of the first of its kind national health initiative. The program, which Apple announced back in September, encourages those who are in it to stay more active and awards them with points that can be redeemed for all kinds of prizes.
The first-of-its-kind program was designed by Singapore's Health Promotion Board in conjunction with Apple as part of the country's Smart Nation initiative, a national effort to leverage technology to deliver benefits to its citizens and businesses. Basically it's an incentive-driven wellness program where participants can earn LumiPoints by completing activity challenges, wellness challenges, and other tailored...
Source:
Apple's initiative with Singapore debuts new ad to 'level up your health'
