Beats signs Shedeur Sanders as its first college athlete brand ambassadorWhat you need to know
Beats By Dre has signed Shedeur Sanders as its first college athlete brand ambassador.
Sanders says that it is "really exciting" to have a company like Beats behind him.
Beats is moving into the college arena.
Beats By Dre has found its first college brand ambassador.
The company, which is owned by Apple, announced today that it has signed Shedeur Sanders, the son of legendary football player Deion Sanders and quarterback at Jackson State University, as a brand ambassador. Beats posted a video to its YouTube channel to celebrate the partnership:
Welcome to the Beats family, Shedeur Sanders. This is the beginning of something legendary.
In an interview with People, Sanders talked about what it was like to sign with Beats and what that means for college athletes. The NCAA recently made it possible for athletes in college to earn money through brand partnerships and more.
"People don't understand how much work and how much time you put into the...
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Beats signs Shedeur Sanders as its first college athlete brand ambassador
