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Author Topic: Manchester City shows off a smart scarf that tracks fan reactions  (Read 169 times)
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« on: July 28, 2022, 04:05:03 pm »

Manchester City shows off a smart scarf that tracks fan reactions

<p>Manchester City wants to know what makes its fans feel alive. On Wednesday, the Premier League football club shared that it has been working with Cisco, the team’s technology partner since 2019, to create a &quot;Connected Scarf&quot; that features an “EmotiBit” sensor for tracking the heart rate, body temperature and emotional state of its wearer during a match. According to the two organizations, the accessory will bring “fans closer to the game than ever before,” but exactly how it will do is unclear.</p><p>Cisco says it recently completed a pilot program to test the device. The company and Manchester City invited six “lifelong” fans to watch the team play. Meanwhile, the scarf recorded data across 120 “moments of interest,” providing the two organizations with “concrete information” to analyze how each fan in the room felt. “Using the data, we’ll be able to understand fans more than ever before,” said Chintan Patel, chief technology officer of Cisco UK and Ireland. “It provides an opportunity to be more inclusive and learn more about the role sport plays in all our lives.”</p><span id="end-legacy-contents"></span><div id="2cde846c401446c08de8d39d1fa02414"><blockquote class="twitter-tweet"><p lang="en" dir="ltr">Matchday can be a
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