How Long Can Apple Stay on Top?
In a bit of non-Earth-shattering news, Apple this week was deemed the world's most valuable consumer brand. The title was bestowed by the Millward Brown branding agency, which has been publishing a list of the top 100 brands for past six years. To compile its rankings, Millward Brown polls more than 2 million consumers around the world on their perceptions of the most high-profile consumer brands.
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