More ads and timeline tweaks: 4 must-know facts from Twitter’s Q3 earnings<article>
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Twitter is a public company now, which means it’s beholden to shareholders who may not use or even understand the service. Those shareholders get scared by numbers that don’t mean much to the average Twitter user, like monthly actives and ad revenue per timeline view.</p><p>
The social network reported its
third-quarter earnings on Monday, and at first glance, everything looks great. Twitter is definitely making money: The company pulled in $361 million, up 114 percent year-over-year. Ad revenue is up. Timeline views are up. More users gravitated to the network. But Wall Street isn’t happy. Twitter continues to add new users at a snail’s pace—just 13 million worldwide last quarter, and only 3 million of those newbies are in the U.S. Timeline views per monthly active user slid 7 percent to 636 views, and Twitter expects that number to continue declining.</p><p class="jumpTag"><a href="/article/2839510/more-ads-and-timeline-tweaks-4-must-know-facts-from-twitters-q3-earnings.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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More ads and timeline tweaks: 4 must-know facts from Twitter’s Q3 earnings
