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« on: November 20, 2020, 04:05:16 pm »

Beats launches 'FLEX THAT' campaign for its Beats Flex headphones

Beats wants you to flex your voice.

What you need to know


Beats has launched a new advertising campaign for its Beats Flex headphones.
The campaign features artists who speak up against racial inequality.


Reported by 9to5Mac, Beats has launched a new advertising campaign showcasing its new Beats Flex headphones while promoting racial equality.

Beats says that the "FLEX THAT" campaign will feature Black, Generation Z talent who inspire in their talent as well as their fight against racial inequality.


  To promote its recently launched Beats Flex wireless earphones, Beats by Dr. Dre presents its new campaign FLEX THAT, made up of a series of vignettes—each starring influential Black, Gen Z talent who continue to take a stand against racial inequality while inspiring youth around the world to bravely challenge norms, push boundaries and celebrate their identities.


The first video showcases Naomi Osaka, a new force in the sport of tennis.


  Naomi Osaka is a generational tal...

Source: Beats launches 'FLEX THAT' campaign for its Beats Flex headphones
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