Report claims iPhone 12 mini accounted for just 5% of iPhone salesWhat you need to know
iPhone 12 mini reportedly accounted for a small percentage of iPhone sales in January.
But these numbers aren't Apple's.
A new report claims that just 5% of new iPhone 12 series sales were for the smaller iPhone 12 mini model during the month of January 2021.
According to numbers put together by Counterpoint and shared by Reuters, the smallest iPhone has been less of a hit than many might have expected. However, it's important to remember that none of these numbers are Apple's – the one company that knows exactly how many iPhone 12 mini handsets have been sold.
Reuters believes that the lack of interest in a small iPhone comes from the way people are consuming content nowadays.
Smartphone users have switched to larger devices in recent years as they devour more video content on-the-go and binge on visually rich social media platforms like Facebook, Instagram, Tiktok and Snapchat.
Prior to the iPhone 12 mini launch in November of last year, we'd he...
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Report claims iPhone 12 mini accounted for just 5% of iPhone sales
