Twitter's killing Fleets and is surprisingly candid about the whole thingWhat you need to know
After just a few months, Twitter has killed its ephemeral tweets, Fleets.
The social network was surprisingly candid about the move.
Twitter called the move to add Fleets "speculative," admitting some similar ideas might not work out.
After just a few months, Twitter's ephemeral tweets are gone. Fleets, we hardly knew ye. Twitter made the announcement via a series of tweets as well as a blog post that outlined the reasons for the move.
Fleets were only ever available via the official Twitter app and allowed people to post tweets that would disappear after a period of time. The idea was a simple one, and people seemed to take to it. But not enough did, and Twitter pulled the plug. The feature will be around until August 3, and then it's gone for good.
We built Fleets as a lower-pressure, ephemeral way for people to share their fleeting thoughts. We hoped Fleets would help more people feel comfortable joining the conversation on Twitter. But, in the time...
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Twitter's killing Fleets and is surprisingly candid about the whole thing
