Twitter: Impact of iOS 14 tracking changes 'lower than expected'Twitter announced total revenue of $1.19B in Q2, up 74% year on year.
What you need to know
Twitter says that tracking changes in iOS 14 have not impacted the platform as much as they expected.
The company told investors it had issued prompts to 100% of iOS 14.5 users and made changes to offset the move.
The company posted quarterly revenue of over $1 billion.
Twitter has told investors that the impact of tracking changes made in iOS 14 was "lower than expected".
In its quarterly earnings report, Twitter announced that it had made $1.19B in revenue, up 74% on the same period last year. The company said that this marked better-than-expected performance across all of its major products and geographics, and strong revenue helped generated better-than-expected profitability. The company says it now has 206 million monetizable daily active users.
With regard to Apple's new App Tracking Transparency measures, rolled out earlier this year, the company stated that it had issued prom...
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Twitter: Impact of iOS 14 tracking changes 'lower than expected'
