Apple responds to Meta’s criticism of App Store rules for in-app ‘boosts’ purchases<div class="feat-image">
</div><p>In a blog post on Thursday, Meta <a href="
https://www.facebook.com/business/news/new-ways-for-small-business-to-boost-and-avoid-apple-service-charges" target="_blank" rel="noreferrer noopener">announced[/url] changes to how advertisers pay for “boosted posts” on Facebook and Instagram. According to the company, advertisers will now pay a 30% fee when they purchase boosts from inside the Facebook or Instagram apps on iPhone. This is due to
changes to the App Store guidelines that went into effect over a year ago. </p>
<p>In a statement to
9to5Mac, Apple responded to Meta’s criticism and its attempt to shift the blame to Apple. </p>
<a href="
https://9to5mac.com/2024/02/15/meta-app-store-in-app-boosts-apple-response/#more-934062" data-post-id="934062" data-layer-pagetype="post" data-layer-postcategory="aapl,facebook" data-layer-viewtype="unknown" class="more-link">more
Apple responds to Meta’s criticism of App Store rules for in-app ‘boosts’ purchases