Video: TED Talks Theory Behind Apple's Success
Simon Sinek, the author of Start with Why: How Great Leaders Inspire Everyone to Take Action, explains his theory as why the world might be so Apple crazed. In one of the 600 and more talks that were filmed at TED this year, Sinek tries his best to justify the reason Apple has been so innovative over the decades. His theory suggests that all of the great organizations in the world think, act and communicate in the exact same way. Sinek even compares the brains at Apple to Martin Luther King, Jr. and the Wright Brothers. Don't believe us? Have a look for yourself. Heads up: this video is 18 minutes long.
http://www.maclife.com/article/news/video_ted_talks_theory_behind_apples_success
