Apple Introduces Four Television Spots for the iPhone 5
With the launch of the iPhone 5, Apple has started running a full slate of television ads promoting the product. Typical with Apple advertising, all the spots focus on the features of the iPhone 5 and iOS, rather than price.
One is focused on the new EarPod headphones, while another shows off the new Panorama feature in iOS 6, and a third touts the larger screen of the iPhone 5. The fourth ad shows how the iPhone 5 is the perfect size for "your thumb", a subtle jab at the larger screens of some Android phones that can be difficult to use with one hand.
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http://www.macrumors.com/2012/09/21/apple-introduces-four-television-spots-for-the-iphone-5/
