Imagining Apple's future digital media format<article>
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Having a reasonably undiluted Irish heritage, I can attest that not all of us have the fabled “gift of gab.” So when U2’s Bono recently mentioned to
Time’s Catherine Mayer that the band and Apple were working on a new digital music format, you have to credit it not to his Irish origin but rather to the notion that the man’s made a career of speaking his mind.</p><p>
Other than his suggestion that such a format is in the works, we have no details. But that doesn’t prevent me from speculating on what it might mean. Key here, I believe, is what current digital downloads and streams lack, both from an artist’s and consumer’s perspective. Let’s imagine.</p><p class="jumpTag"><a href="/article/2685874/imagining-apples-future-digital-media-format.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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Imagining Apple's future digital media format