New data bodes well for Apple's TV effort, but Chromecast could be Google's Trojan Horse<article>
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The cord-cutters are gaining numbers faster than the White Walker King resurrecting an army of zombies on last week’s episode of
Game of Thrones.</p><p>
According to data compiled by Adobe Digital Index (ADI), streaming TV has grown by 282 percent in the last year. And that growth has been accompanied by a rise in the use of Apple TV and iOS devices to stream premium TV content.</p><p>
In just the last year, Apple TV doubled its share of paid TV streaming, surpassing longtime leader Roku and popular gaming consoles like Xbox and PlayStation. During the same time period, iOS devices widened their lead on TV streaming—going from 43 percent to 47 percent—with the iPad coming out on top as the most popular device with 30 percent. Overall, 62 percent of premium TV streaming was done on an Apple device. This data is a harbinger of good news for Apple, especially if it decides to
announce anything TV-related at WWDC on Monday. </p><p class="jumpTag"><a href="/article/2931059/new-data-bodes-well-for-apples-tv-effort-but-chromecast-could-be-googles-trojan-horse.html#jump">To read this article in full or to leave a comment, please click here[/url]</p></section></article>
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New data bodes well for Apple's TV effort, but Chromecast could be Google's Trojan Horse
