Netflix's new TV interface sounds kind of iffy<article>
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<p>Netflix is rolling out a new feature for its TV applications that seems like it could cause some confusion.</p><p>When users select a video from Netflix's main menu screen, playback will begin or resume automatically after a few seconds. Additional menu options, such as “Play from beginning” and “Episodes and more,” will remain on the screen as playback begins, and will fade from view after a few more seconds.</p><p>Previously, users had to navigate that second menu screen every time they selected a video. Netflix must have felt the screen was a point of friction for indecisive viewers.</p><p>“Video is a rich medium for storytelling and we’ve found bringing video playback into the content selection experience makes it easier to find something great to watch,” the company
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Netflix's new TV interface sounds kind of iffy